Name Image Likeness

Sports commentator Terry Pluto says it's only a matter of time that Ohio high schools will be required to allow athletes to sign name, image and likeness deals, despite recently being voted down by the OHSAA.

Ohio High School Athletic Association member schools have resoundingly defeated a proposal that would have allowed high school athletes to profit from their name, image and likeness.

Otherwise, he says they could face unintended consequences.

OSU is working with Anomaly Group to help student athletes learn to navigate calculating and maximizing their image, name and likeness.